Travel photography on film. World music on vinyl.
Next Friday on the 31st January, we open our doors in Mexico City for the first time and welcome our community to an exhibition in collaboration with NYC brand @35sand45s.
We’ve partnered with 35s & 45s, who were founded with a mission to help independent photographers forge their way outside of the mainstream gallery system. From their very first exhibition in 2018, 35s & 45s have created spaces for film photography and vinyl records to be enjoyed in tandem. These vibrant monthly gatherings have become known as a place for music and photography lovers to connect and share ideas, as well as providing a support system for local photographers on the rise.
TRIPPIN ON 35s & 45s explores and brings together two classic analog mediums - film photography and vinyl records - through the lens of travel, community and global culture. Fast becoming recognised as one of the world’s most foremost creative hubs, Mexico City was a natural choice for our first international event and also marks a happy return for 35s & 45s, following the success of their 2019 exhibition at Loot gallery in the city’s Roma Norte district.
35s & 45s: the new crew on the block keeping analog alive and thriving in NYC.
35s & 45s was born, in part, to broaden the avenues outside of the mainstream gallery system, while sharing love of film photography and records. The mission of the first exhibition was to provide a space where these mediums could be celebrated by and for their community. It quickly became a large monthly gathering for creatives to network, share ideas and support analog. That original mission carries through still today, but exceeding expectations.
In their first year, 35’s & 45s have curated 10 exhibitions, showcasing hundreds of pieces from over 50 photographers and hosting more than 30 vinyl specialist DJs. In 2020, 35s & 45s are ready to take their analog movement on the road. With CDMX, LA, London, Montreal & Miami all on the list for future events. The crew are looking to work with photographers, DJs, brands and spaces that share a like-minded ethos of intentional, localized support for community and the arts.
Their first international event went down late 2019 at LOOT in Mexico City, which was a true cultural exchange featuring a combination of local Mexican talent alongside work from members of their NYC community. Photographers on show were Ysa Perez (US), Ana Hop (MX) Darryl Richardson (US), Daniel Petlan (MX), Jaime Martinez (MX), Nigel Rubirosa (US), Alana Burns (US), Mark Powell (US) and Andres Arochi (MX). DJ’s on the night were Toribio (US), Paul Raffaele (US), Love Maker (MX), Sonido Confirmation (MX) and Pocz (MX). We caught up with co-founder and creative director, Brian Davis post exhibish to talk all things analog, the power of community and future plans.
We love the concept of 35s & 45s, how did it come about?
Egypt, Gabe & myself were all at a mutual friend’s birthday party and we got to talking. Egypt had kept sending her photos to all these gallery spaces and that world is almost impossible to break into in NYC if you’re not established or you don’t have some sort of connection to get you in. Her and Gabe had been thinking about throwing some sort of photography party, Egypt knew I threw a lot of events around the city and so they asked if I was down to get involved. Gabe is a DJ too and at the time he was working for soul clap. Eli from soul clap also deejays under the name Bamboozle where he plays all 45s and we talked about booking him for the first one. I had just started collecting 45s and Egypt only shoots 35mm so I was like “why don’t we call it 35’s & 45s and only do this?”
Why do you feel it’s important to champion these formats?
It’s so easy to overlook analog art forms these days because they’re harder to use and harder to access. Everything in the world now is about convenience and speed, how fast we can get something done, heard or seen. This party makes people sit back and take their time and makes them appreciate things more.
There seems to be real sense of community around what you’re doing. How has it grown and what do you contribute it to?
It’s grown a lot and very fast. Brooklyn is a real community if you’re in it and have been it for a while. People will come out and support if you’re doing something they're excited by or you invite them to be a part of it. The photographers we work with have really been key in growing the community, from the first exhibition we did, every photographer referred about 8 other photographers, we could have booked out 2 years worth of shows with the referrals we had!
Community is the thing we try to curate around. We try to book certain DJs that either know some of the photographers or that play music that pairs well with the photography. So for instance, I had my friend Radio Rahill, who plays a lot of 70s soul & psych rock, do a show with Devon Bristol Shaw and James Tyler Reed, who are both photographers documenting the rock scene. So they all knew each other and their whole group of friends came and when we curate parties like that, it ends up being this space where creative friends can come and celebrate what they do together. That’s been a big key.
When did your love of analog begin?
I've been collecting records myself now for 10 years + and play 75% vinyl in sets nowadays, so it's a big part of my life. There is something undeniable about finding an amazing song on wax that you otherwise would never hear, and being able to tangibly collect and share it. My dad was a blues musician and my mum was a hippy so they had plenty of records around when I was growing up. I remember my mum playing records every Saturday when she would clean the house and then I started playing sax and guitar at around 8 years old and I played for about 10 years, so I’ve always been around analog music.
How did you find local talent for your Mexico City exhibition?
Again, all thanks to the community. We got so many awesome referrals, DJ and good friend Pau Rodriguez put us in touch with Ana Hop, Alana Burns, Daniel Patlan and Jaime Martinez. Mark Powell was a referral from one of the DJ’s playing, Paul Rafael. Also Darryl Richardson put us on to some as he’s based here now, it all felt really organic. A lot of word of mouth and friends of friends. came out to just be together in the space.
Whats next for 35s & 45s?
We’re trying to replicate what we did here all around the world. we want to come back here and make CDMX, LA and LDN all quarterly events. We’re also looking to do Montreal, Tokyo, Berlin and Miami for Art Basel. We hope 35s & 45s will stay as a non-profit with the intention of promoting analog formats, supporting photographers and expanding into more impactful art projects that give back to the places and people they reach.